Shoplift vs Intelligems: Which Shopify A/B Testing App Wins? (2026)
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Install Eevy free →Shoplift and Intelligems are two of the most popular A/B testing apps built specifically for Shopify, and they are often shortlisted together. But they test different things. Shoplift focuses on themes, templates, landing pages, and content, meaning how your pages look. Intelligems focuses on prices, shipping, offers, and discounts, meaning how much you charge, and reports results in terms of profit.
If you are choosing between them, the deciding factor is what you most want to experiment with. Stores optimizing layout and content lean toward Shoplift. Stores optimizing price and margin lean toward Intelligems. Some serious CRO teams run both. This guide covers the trade-offs.
The Core Difference in One Sentence
Shoplift A/B tests how your Shopify pages look; Intelligems A/B tests how much you charge and reports the profit impact.
What Shoplift Does Well
Native Theme and Content Testing
Shoplift integrates directly into the Shopify theme editor, so you can test themes, templates, landing pages, sections, and content without leaving the platform you already build in. It is purpose-built for Shopify rather than retrofitted from a general testing tool.
No Site-Speed Penalty
Because Shoplift is Shopify-native and runs experiments server-side within the theme, it avoids the flicker and page-speed hit that JavaScript-injected testing tools often introduce.
Lift Assist and Setup Speed
Shoplift's "Lift Assist" helps auto-build experiments, lowering the effort to launch structured tests. For a team committed to a testing program, that reduces the setup overhead per experiment.
Shoplift's Pricing
- Core: Around $99/mo (up to ~50k monthly visitors; ~$74/mo annual)
- Advanced: Around $299/mo (up to ~100k visitors)
- Pro: Around $699/mo or contact sales (up to ~250k visitors, managed)
A 14-day free trial is available; there is no permanent free plan. Pricing scales by visitor volume.
What Intelligems Does Well
Best-in-Class Price Testing
Intelligems' signature capability is testing prices, shipping thresholds, and discounts at the checkout level, something most CRO tools cannot do. You can run a true A/B test on a $49 vs $54 price point and see which wins.
Profit-Based Reporting
Instead of reporting only conversion rate, Intelligems reports profit impact, accounting for margin. A price test that lowers conversion but raises profit per visitor is correctly identified as a win, a distinction layout-only tools miss.
Fast Setup and Unlimited Tests
Intelligems markets sub-15-minute setup and unlimited tests across its plans, priced by monthly order volume.
Intelligems' Pricing
- Order-volume tiers: Three plans by monthly order volume, with unlimited tests on all
- Reported spread runs from a low entry tier up to higher volume plans; confirm current tier amounts on the App Store listing
A 14-day free trial is available.
Feature-by-Feature Comparison
| Feature | Shoplift | Intelligems |
|---|---|---|
| Theme/template testing | Yes (core) | Limited |
| Content/landing-page testing | Yes | Yes |
| Price testing | No | Yes (core) |
| Shipping/discount testing | No | Yes |
| Profit-based reporting | No | Yes |
| Pricing model | Visitor-based | Order-volume-based |
| Site-speed impact | Minimal (native) | Minimal |
| Free trial | 14 days | 14 days |
The Shared Limitation: You Still Run Manual Tests
Shoplift and Intelligems are both excellent at what they do, but they share the fundamental nature of A/B testing: you design a hypothesis, build variants, launch the experiment, wait for statistical significance, read the result, and pick a winner. Then you do it again. It is powerful, but it is slow, manual, and only as good as the hypotheses you think to test.
This is where Eevy AI takes a fundamentally different approach for one high-impact area (your review and social-proof sections). Instead of manual A/B tests, Eevy uses a genetic algorithm to continuously evolve which reviews, layouts, and configurations are shown, optimizing against live traffic with no hypothesis-building, no waiting for significance, and no winner-picking. It is continuous optimization rather than discrete testing, and it complements a price-testing or theme-testing program rather than replacing it.
If you are building a CRO stack, see Eevy vs Shoplift and Eevy vs Intelligems for how continuous optimization sits alongside A/B testing.
Which Should You Choose?
Choose Shoplift if:
- You want to test themes, templates, landing pages, and content
- Shopify-native integration and no speed penalty matter
- Visitor-based pricing fits your traffic
Choose Intelligems if:
- You want to test prices, shipping, and discounts
- Profit-based reporting matters more than raw conversion rate
- Order-volume pricing fits your store
Add a continuous-optimization layer if:
- You want your review and social-proof sections optimized automatically, without building and waiting on manual tests
For the full cost breakdowns behind this comparison, see Shoplift pricing and Intelligems pricing. For more, see best Shopify CRO tools 2026, does CRO actually work, or A/B testing on low-traffic Shopify stores.
FAQs
What is the difference between Shoplift and Intelligems?
Shoplift is a Shopify-native A/B testing app focused on themes, templates, landing pages, and content, integrated into the theme editor. Intelligems specializes in price, shipping, and offer testing with profit-based reporting. Shoplift tests how pages look; Intelligems tests how much you charge.
Which is better for price testing?
Intelligems, clearly: it manipulates prices, shipping thresholds, and discounts at the checkout level and reports profit impact, not just conversion rate. Shoplift focuses on layout and content experiments rather than price.
How much do they cost?
Shoplift uses visitor-based tiers starting around $99/month (Core) up to $299 and $699/month. Intelligems prices by monthly order volume across three plans with unlimited tests. Both offer 14-day free trials; confirm current tier amounts on their listings before committing.
Do I still need to run manual A/B tests?
Yes. Both Shoplift and Intelligems require you to design experiments, launch them, wait for significance, and pick winners. Eevy AI takes a different approach to your review and social-proof sections: a genetic algorithm continuously optimizes them against live traffic, with no manual test setup or winner-picking.
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Start increasing your store's conversion rate for free
Eevy finds the content and the layout that make more of your visitors buy, then proves the revenue it added. Install it in a few clicks.
Install Eevy free →Frequently Asked Questions
What is the difference between Shoplift and Intelligems?
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Shoplift is a Shopify-native A/B testing app focused on themes, templates, landing pages, and content, integrated into the theme editor. Intelligems specializes in price, shipping, and offer testing with profit-based reporting. Shoplift tests how pages look; Intelligems tests how much you charge.
Which is better for price testing?
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Intelligems, clearly: it manipulates prices, shipping thresholds, and discounts at the checkout level and reports profit impact, not just conversion rate. Shoplift focuses on layout and content experiments rather than price.
How much do they cost?
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Shoplift uses visitor-based tiers starting around $99/month (Core) up to $299 and $699/month. Intelligems prices by monthly order volume across three plans with unlimited tests. Both offer 14-day free trials; confirm current tier amounts on their listings before committing.
Do I still need to run manual A/B tests?
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Yes: both Shoplift and Intelligems require you to design experiments, launch them, wait for significance, and pick winners. Eevy AI takes a different approach to your review and social-proof sections: a genetic algorithm continuously optimizes them against live traffic, with no manual test setup or winner-picking.
About the Author
Marius Møller-Hansen
Founder & CEO, Eevy AI
Founder of Eevy AI. Writes about Shopify conversion rate optimization, review systems, and the genetic-algorithm approach to e-commerce display testing.
Read more from Marius →Free, no account needed
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