Is Loox or Stamped better for a visual-heavy Shopify store?

Loox is better for visual-heavy categories like fashion, beauty, and home. Its entire UX is built around photo and video reviews, with polished widgets you can ship on-brand within the hour, reliably lifting conversion when shoppers want to see real customers using the product. Stamped's widgets are functional but need designer time to match that polish.

What does Stamped offer that Loox does not?

Stamped bundles reviews with loyalty, UGC galleries, Q&A, and referrals under one vendor, with customer data flowing between modules. Loox is reviews-focused (though it includes built-in referrals and discount-for-review incentives). If you want to consolidate loyalty, Q&A, and referrals under a single contract, Stamped covers that; Loox does not.

How much cheaper is Loox than Stamped?

For small, reviews-only stores Loox is dramatically cheaper, ranging $9.99-$34.99/mo for sub-500-order stores on order-volume pricing. Stamped starts at $23/mo for basic reviews, but module bundles push spend higher, up to $479+/mo for the full suite. Stamped's bundle can win only when you would otherwise pay for reviews plus loyalty plus referrals separately.

Can I migrate from Stamped to Loox?

Yes. Stamped exports reviews as CSV and Loox will import them with text, ratings, and photos. The catch is you lose loyalty points, referral links, and Q&A content in the move, so plan the cutover around your loyalty program. Budget at least a week for a full migration with testing, and never migrate during a peak sales period.

Loox vs Stamped: The 2026 Comparison for Shopify Stores

Loox and Stamped are two of the most widely installed review apps on the Shopify App Store, but they target very different kinds of merchants. Loox is a focused, visual-first review app built specifically for Shopify stores that want polished photo and video review widgets with minimal setup. Stamped is a broader marketing platform that bundles reviews with loyalty, UGC, Q&A, and referrals into a single vendor stack aimed at mid-market merchants.

If you are choosing between them, the right answer depends on whether you want a clean, single-purpose reviews tool that pays for itself through visual social proof, or a multi-module marketing suite that consolidates reviews, loyalty, and referrals under one contract.

This comparison covers what each app does well, where they fall short, real-world pricing for 2026, and the kind of Shopify store each is best suited for.

The Core Difference in One Sentence

Loox is a visual-first, Shopify-native review app optimized for photo and video reviews and polished out-of-the-box widgets. Stamped is a broader marketing platform that combines reviews, loyalty, UGC, and referrals for mid-market merchants who want to consolidate multiple tools under a single vendor.

That single distinction drives almost every other difference in features, pricing, UX, and target customer.

What Loox Does Well

Loox has built a clear identity around visual reviews. Almost every design decision in the app reinforces that focus.

Photo and Video Reviews by Default

Loox treats photo and video reviews as the primary product, not an add-on. The default post-purchase review request emails actively encourage customers to submit a photo or video, and the on-site widgets are designed around visual content. For stores in fashion, beauty, home, and adjacent visual-heavy categories, that visual-first approach reliably lifts conversion rates because shoppers see real customers with the product rather than reading text-only reviews.

Polished Widgets Out of the Box

Loox widgets (the popup lightbox gallery, the carousel, the star badge, the dedicated photo grid) look polished on day one. They follow conventions shoppers already recognize from other Shopify stores, which means visitors interact with them naturally without needing to learn a new UX. Customization covers colors, fonts, corner radii, and layout, and most brand teams can ship on-brand widgets in under an hour.

Transparent Pricing Tied to Order Volume

Loox pricing is straightforward: a fixed monthly fee based on order volume. There are no modules to bundle, no feature tiers hidden behind sales calls, and no annual contracts required at the lower tiers. For merchants who want to know exactly what they are paying for reviews, Loox is one of the cleanest pricing stories in the category.

Clean Shopify-Only Integration

Loox is Shopify-only. That focus shows up as a smooth install, reliable sync with Shopify orders and customers, and no compatibility surprises at checkout or theme level. Support, documentation, and workflows all assume a Shopify store, which is faster in practice than platforms that try to serve BigCommerce, Magento, WooCommerce, and custom stacks in parallel.

Visual-First UX for Fashion, Beauty, and Home

For categories where the buying decision is driven by how a product looks on real customers, Loox's entire UX layer is built around that decision. The popup gallery, the photo-forward carousel, the way photos stack in widgets: all of it is designed for visual categories rather than retrofitted to them. Fashion, beauty, home decor, and accessories brands consistently get the most value here.

AI Review Summaries Launching

Loox has been rolling out AI-generated review summaries that condense hundreds of reviews into key themes: fit, quality, shipping, use cases. The feature is newer and shallower than what Stamped offers on its AI side, but it closes a meaningful gap and signals that Loox is not standing still on review intelligence.

Where Loox Falls Short

Loox's focus creates real limits for stores that want more than visual reviews.

Reviews-Only: No Loyalty, SMS, or Email

Loox is a reviews app. That is the product. If you want loyalty points, SMS campaigns, email marketing, or a referral-and-loyalty bundle in the same tool, Loox does not have it. Merchants who want to consolidate vendors end up pairing Loox with Klaviyo, Smile.io, Attentive, and a separate referral app, which works, but is not a single-vendor story.

Smaller Feature Set for Structured Data

Loox supports basic review questions but does not treat attributes (fit, size, skin tone, use case) as a first-class data layer that can be filtered, segmented, and piped to other tools. For DTC brands that want to use the post-purchase review as a structured data collection event, Loox leaves capability on the table compared to Stamped or Okendo.

No Syndication to Walmart or Target

Loox pushes reviews to Google Shopping, which covers the majority of paid search needs. What it does not do is syndicate to Walmart, Target, or other retailer networks, which matters for brands selling wholesale on marketplaces and wanting review content to travel with the product.

Limited A/B Testing

Loox does not offer built-in A/B testing for widget layouts, review ordering, or display format. Once you pick a layout, that layout is what every visitor sees until you manually change it. For merchants who care about extracting the maximum conversion value from review display, that limit matters more than the raw feature count suggests.

What Stamped Does Well

Stamped's pitch is fundamentally different. It is not just a reviews app; it is a marketing suite where reviews are one product among several.

Full Marketing Suite Under One Vendor

Stamped bundles reviews, loyalty, UGC, Q&A, and referrals into a single platform. For mid-market stores that would otherwise need to install four or five separate apps and pay each one independently, the consolidation is genuinely valuable. Customer data flows naturally between modules: a reviewer can be enrolled in the loyalty program, issued a referral link, and surfaced in a UGC gallery without jumping between tools.

Klaviyo and Mailchimp Integrations

Stamped integrates with Klaviyo, Mailchimp, Omnisend, and the major email platforms, with review events flowing into the email tool as structured data. This is not as deep as Okendo's Klaviyo integration, but it is more than sufficient for standard post-review flows, lapsed-customer winbacks, and reviewer-targeted segments.

AI Review Summaries and Insights

Stamped has shipped AI summaries that group reviews by theme, surface the most persuasive snippets, and help merchandising teams pull insights from review data at scale. For stores with thousands of reviews across a broad catalog, this saves real time on manual curation.

Shopify Plus Features

Stamped supports Shopify Plus workflows: checkout extensibility, multi-storefront review syndication, SAML SSO on higher tiers, and dedicated success managers. For Plus merchants who want a review app that fits into their broader Plus operations without custom integration work, Stamped is a reasonable answer.

Aggressive Pricing for Bundles

When merchants bundle reviews, loyalty, and referrals together on Stamped, the combined price is usually lower than licensing each product separately from best-of-breed vendors. For a mid-market brand currently paying for Loox plus Smile plus a referral app, Stamped's bundle economics can be compelling on paper.

Where Stamped Falls Short

Stamped's breadth creates its own set of tradeoffs.

Dated UX Across the Admin

Stamped's admin interface feels older than Loox, Okendo, or Junip. Settings are spread across modules that were built at different times, and the navigation model has accumulated complexity as the product expanded. Merchant teams who expect the polish of a modern Shopify app admin often find Stamped rougher than competitors.

Widget Design Less Polished Than Loox

Stamped's display widgets are functional and fully customizable, but they do not ship as visually polished as Loox out of the box. Brands with strong visual categories often end up investing designer time to bring the widgets up to the standard they have elsewhere on the site. Loox is usually shipped-and-forgotten; Stamped is usually shipped-then-refined.

Pricing Jumps Fast Across Modules

The entry tier on Stamped looks reasonable, but the features most mid-market merchants actually want (AI insights, advanced loyalty tiers, UGC galleries, Q&A) sit in higher tiers. Adding modules stacks cost quickly, and the effective monthly spend often lands higher than the advertised starting price suggests.

Some Modules Feel Bolted-On

Because Stamped grew by adding product categories over time, the integration between modules is uneven. Reviews and loyalty are tightly connected; UGC and Q&A feel more like adjacent tools that share a login. For merchants expecting a single unified platform experience, the seams show in places.

Pricing Comparison (2026)

Pricing for both apps changes regularly. The rough shape in 2026:

| Plan Tier | Loox | Stamped | |---|---|---| | Entry | $9.99/mo (up to 100 orders) | $23/mo (Basic reviews) | | Growth | $34.99/mo (up to 500 orders) | $59–$149/mo (reviews plus one module) | | Scale | $299/mo (unlimited orders) | $179–$299/mo (multi-module bundle) | | Enterprise | Enterprise pricing on request | $479+/mo (full suite, Plus features) |

Loox pricing scales by order volume on a single product. Stamped pricing scales by which modules you bundle, with bundles unlocking lower effective per-module cost but higher total spend. For a Shopify store under 500 orders per month that only wants reviews, Loox is dramatically cheaper. For a mid-market store that would otherwise pay for reviews plus loyalty plus referrals separately, Stamped's bundle can come out ahead.

Feature-by-Feature Comparison

| Feature | Loox | Stamped | |---|---|---| | Photo reviews | Yes (core feature) | Yes | | Video reviews | Yes (core feature) | Yes | | Loyalty program | No | Yes (separate module) | | Referrals | Yes (built in) | Yes (separate module) | | UGC galleries | Yes | Yes (separate module) | | Q&A on product pages | No | Yes (separate module) | | AI review summaries | Rolling out | Yes | | Klaviyo / Mailchimp | Basic | Deep structured events | | Widget polish out of the box | Excellent | Functional, needs styling | | Review syndication | Google Shopping | Google Shopping plus retailer networks | | Shopify Plus features | Standard | SAML SSO, multi-storefront | | A/B testing of widgets | No | No | | Starting price | $9.99/mo | $23/mo | | Best for | Visual SMB stores | Mid-market multi-module stack |

Which Should You Choose?

The decision usually resolves quickly once you know your store profile.

Choose Loox if you are a Shopify store in a visual-heavy category (fashion, beauty, home) that wants polished photo and video review widgets live within the hour, and you are fine pairing reviews with separate best-of-breed tools for email, loyalty, and SMS. For this profile Loox is hard to beat on speed-to-launch, price, and visual UX.

Choose Stamped if you are a mid-market merchant trying to consolidate reviews, loyalty, UGC, and referrals under a single vendor contract. The bundle economics and single-admin convenience are genuinely valuable once you would otherwise be running three or four separate apps.

Choose Loox if you are a small Shopify store focused on reviews-only. Loox's $9.99–$34.99 range for sub-500-order stores is one of the strongest price-to-value ratios in the category, and you do not need a marketing suite yet.

Choose Stamped if you are a brand that wants referrals plus loyalty plus reviews under one vendor, especially on Shopify Plus. The integrated customer-data flow across modules is the core reason to accept the rougher UX and steeper module pricing.

Store Profile Summary

Visual-heavy category (fashion, beauty, home) wanting polished widgets: Loox
Mid-market store consolidating reviews plus loyalty plus UGC: Stamped
Small Shopify store, reviews-only focus: Loox
Brand wanting referrals plus loyalty plus reviews in one vendor: Stamped
Shopify Plus merchant wanting SAML SSO and multi-storefront: Stamped
Team without design resources to style widgets: Loox

Migration Notes

If you are considering switching between these two apps, both support review imports.

Loox to Stamped: Loox exports reviews as CSV. Stamped will import them with text, ratings, photos, and customer details. Photo and video URLs usually transfer cleanly. The larger project is not the import; it is configuring the additional Stamped modules (loyalty, Q&A, referrals) so they actually pull their weight after you expand scope.
Stamped to Loox: Stamped exports reviews as CSV. Loox will import them. You lose loyalty points, referral links, and Q&A content in the move, so plan the cutover around your loyalty program carefully. For merchants dropping loyalty entirely, the migration is straightforward.
Either to a new review app: See the review app migration guide for the full process, including how to preserve rich snippets and SEO during the switch.

Budget at least a week for a full migration with testing, and never migrate during a peak sales period.

An Alternative to Consider

Loox and Stamped both do the same fundamental thing on the reviews side: collect reviews, then display them in a layout you configure. Once you pick that layout, it is what every visitor sees until you change it manually. That is the shared assumption in almost every review app: the merchant knows which layout converts best.

In practice, this is rarely true. The carousel that looked great on the designer's screen is not always the layout that drives the most add-to-carts. The photo grid that works for one store underperforms on another. Most stores that audit their review display find a 5–15% revenue-per-visitor improvement available simply by changing how reviews are presented.

This is the gap that Eevy AI is built to close. Eevy sits as an optimization layer on top of review display. You keep collecting reviews through whatever app you already use, and Eevy uses a genetic algorithm to continuously test layout, ordering, and format combinations against your real traffic. The display itself becomes a compounding optimization asset rather than a static widget. If your primary goal is to extract more conversion from review content you already have, it is worth understanding how an optimization-first approach compares to picking between Loox and Stamped.

Bottom Line

Loox and Stamped are both good at what they do; they are just good at different things. Loox is a focused, Shopify-native review app for visual-heavy brands that want polished widgets and clean pricing. Stamped is a broader marketing suite for mid-market merchants who want to consolidate reviews, loyalty, UGC, and referrals under a single contract. Pick the one that matches the job you actually have, and do not underestimate the value of layout optimization on top of whichever collection tool you end up choosing.

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