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Stamped vs Vitals: 2026 Comparison for Shopify Stores

By Marius Møller-Hansen2026-05-147 min read

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Stamped.io and Vitals both serve the mid-market Shopify segment, but with opposite philosophies. Stamped is a focused reviews and loyalty platform ($23-149/mo) that goes deep on review quality, NPS, Q&A, and retention loops. Vitals is a $29.99/mo flat-rate all-in-one app with 40+ modules where reviews are one feature among many. The comparison is between a specialist platform that does reviews exceptionally well and a generalist toolkit that does reviews competently while covering breadth that specialists cannot match at the price.

The Quick Comparison

| Dimension | Stamped | Vitals | |---|---|---| | Starting price | $23/mo (Lite) | $29.99/mo (flat) | | Mid-tier | $59/mo (Basic) | $29.99/mo (same) | | Top tier | $149/mo (Professional) | $29.99/mo (same) | | Photo/video reviews | Yes | Yes | | NPS surveys | Yes | No | | Loyalty module | Yes (Professional) | No | | Q&A | Yes | No | | Advanced review analytics | Yes | No | | Upsell/cross-sell | No | Yes | | Trust badges | No | Yes | | Currency converter | No | Yes | | Module count | 4-5 focused | 40+ | | Best for | $30k-300k/mo MRR, review depth | Under $150k/mo, breadth |

Where Each Fits

Stamped is for stores that want reviews to do more strategic work. NPS surveys measure satisfaction beyond star ratings. Q&A turns the product page into a pre-purchase dialogue. The loyalty module on Professional tier creates a retention loop where review activity earns points. Analytics lets you see review trends over time, not just aggregate scores. For a store doing $50-300k/mo MRR that wants to invest in review quality and retention, Stamped is built for that.

Vitals is for stores that want one app to cover the full conversion toolkit without managing multiple subscriptions. At $29.99/mo flat, you get reviews, upsell, trust badges, wishlist, currency conversion, countdown timers, and 35+ more modules. The reviews module is competent but not deep -- there is no NPS, no Q&A, no loyalty. If your primary need is review depth, Vitals is not the right choice. If you need reviews plus a wide range of conversion tools at minimal cost, Vitals is hard to beat.

Pricing Reality

Stamped: $23/mo Lite, $59/mo Basic, $149/mo Professional. Price scales with features. The full feature set including loyalty and NPS requires Professional at $149/mo.

Vitals: $29.99/mo for everything. No tiers, no volume-based pricing, no upsells. You pay the same whether your store does $10k or $500k/mo.

For a store specifically buying review depth (NPS, Q&A, loyalty), Stamped Professional at $149/mo vs Vitals at $29.99/mo is a $119/mo premium. That premium buys NPS data, loyalty-integrated review requests, Q&A, and deeper analytics. Whether this is worth it depends on whether you will actually use those features.

For a store buying breadth, Vitals at $29.99/mo is unmatched. You cannot assemble 40+ apps for $30/mo anywhere else.

Feature Surface

Stamped is deep on review infrastructure:

  • Photo and video review collection
  • NPS surveys and trend analytics
  • Q&A (visitor questions answered by merchant or community)
  • Loyalty and rewards (Professional tier)
  • Advanced review analytics
  • Display A/B testing

Vitals is broad on conversion tools:

  • Reviews with photo/video
  • Upsell and cross-sell (multiple placement options)
  • Trust badges
  • Recently viewed, wishlist, back-in-stock
  • Currency converter, countdown timers
  • 35+ additional modules

The key differentiators: Stamped has NPS, Q&A, and loyalty. Vitals has upsell, trust badges, and breadth. If you need any of Stamped's three differentiators, Vitals cannot replace it. If you need any of Vitals' non-review modules, Stamped cannot replace it.

Display Quality

Stamped has more configurable review widgets than Vitals, with stronger display layouts and more theme-matching options. For stores where the review section is a significant product page element, Stamped's display flexibility shows.

Vitals' review widgets are clean and functional. They will not be the most customizable widget on the market, but they render consistently alongside Vitals' other modules.

Where Eevy AI Fits

Neither Stamped nor Vitals continuously optimizes the display layer based on real conversion data.

Eevy AI is the optimization layer. The genetic algorithm evolves review layout, ordering, photo prominence, and density against live traffic. Stores using Stamped for review depth and retention signals can add Eevy AI to maximize the conversion impact of that review content on the product page. Stores using Vitals for breadth can similarly add Eevy AI as the display optimization layer on top of Vitals' review module.

Who Should Use Which

Choose Stamped if:

  • NPS surveys would inform your product and retention strategy
  • Q&A on the product page reduces pre-purchase support volume
  • A loyalty module integrated with reviews fits your retention model
  • You want deep review analytics beyond aggregate star ratings
  • Your store does $30k+/mo MRR and review infrastructure is a deliberate investment

Choose Vitals if:

  • You want 40+ conversion features for $29.99/mo without managing multiple apps
  • You need upsell, trust badges, and currency tools alongside reviews
  • Your store is under $100k/mo MRR and breadth matters more than review depth
  • Predictable flat-rate pricing is important to your operations

Add Eevy AI on top of either: for continuous display-layer optimization.

Frequently Asked Questions

Can I use Stamped for reviews and Vitals for other modules simultaneously? Yes, and this is a reasonable combination. Use Stamped as the review collection and display layer, and Vitals for upsell, trust badges, and currency tools. You would need to disable Vitals' review widget to avoid duplicate review sections.

Does Stamped have a free tier? No. Stamped starts at $23/mo with no permanent free plan.

Which is better for loyalty programs? Stamped on Professional tier has a native loyalty module. Vitals has no loyalty feature. For standalone loyalty depth, dedicated tools like Smile.io and LoyaltyLion offer more, but Stamped's integration with review data is a genuine advantage for review-triggered reward points.

Does Vitals have NPS? No. NPS is a Stamped, Reviews.io, and Yotpo feature. If NPS data matters, Vitals is not a viable substitute for Stamped.

Which performs better on page speed? Vitals is a single app loading one script for 40+ features, which can actually be more efficient than multiple separate apps. Stamped loads one review-focused script. Both are broadly comparable in page speed impact at moderate feature usage.

For more on Shopify review platforms, see Best Shopify Review Apps 2026.

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Frequently Asked Questions

Is Stamped or Vitals better for reviews?

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Stamped is better for review depth. It is a focused reviews and loyalty platform with NPS surveys, Q&A, loyalty, and advanced analytics that Vitals lacks. Vitals' review module is competent but shallow, with no NPS, Q&A, or loyalty. If review depth is your primary need, choose Stamped; if you need many conversion tools cheaply, choose Vitals.

How does Stamped pricing compare to Vitals?

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Stamped is tiered at $23/mo Lite, $59/mo Basic, and $149/mo Professional, scaling with features, while Vitals is a flat $29.99/mo for everything regardless of store size. Buying Stamped's full review depth at $149/mo is a $119/mo premium over Vitals, worth it only if you actually use NPS, Q&A, and loyalty.

Can I use Stamped for reviews and Vitals for other modules together?

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Yes, and it is a reasonable combination. Use Stamped as your review collection and display layer, and Vitals for upsell, trust badges, and currency tools. You would need to disable Vitals' review widget to avoid duplicate review sections on your product pages.

Does Vitals have NPS surveys?

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No. NPS is a Stamped feature (also found in Reviews.io and Yotpo), not something Vitals offers. If NPS data matters for understanding customer satisfaction beyond star ratings, Vitals is not a viable substitute for Stamped.

About the Author

Marius Møller-Hansen

Founder & CEO, Eevy AI

Founder of Eevy AI. Writes about Shopify conversion rate optimization, review systems, and the genetic-algorithm approach to e-commerce display testing.

Read more from Marius →

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