Time Review Requests Based on Product Type

Not all products should use the same review request timing. A supplement needs weeks of use before the customer can give meaningful feedback. A t-shirt can be reviewed after one wear. A piece of furniture needs time for assembly and use. Sending requests at the right time generates better, more detailed reviews.

For fast-use products like food, beverages, and accessories, send the review request 3-5 days after delivery. The experience is fresh and the customer can provide immediate feedback. For apparel, 7-10 days gives time for at least one wear and wash. For skincare and supplements, 14-21 days allows the product to show results.

For complex products like furniture, electronics, or fitness equipment, consider a two-stage approach: a quick satisfaction check at 5-7 days ("Did it arrive in good condition?") and a detailed review request at 21-30 days ("How has it performed after regular use?"). This captures both initial impressions and informed long-term opinions.

Segment your review request emails by product category and set different delay intervals for each. Most review apps including Eevy AI allow you to configure timing rules per collection or product tag. This small configuration effort dramatically improves review quality and response rate.