Setting Up Story Bubbles
10 min read
Story bubbles bring the familiar Instagram Stories format to your product pages. Circular thumbnails sit at the top of the page, and clicking one opens a full-screen, swipeable story featuring customer reviews with photos and videos. This format is immediately recognizable to shoppers and drives high engagement, especially on mobile.
This guide walks through setting up story bubbles, configuring their appearance, selecting content, and understanding how the genetic algorithm optimizes their placement and display for your store.
Creating a Story Bubbles Section
Configuring Bubble Appearance
Story Content and Ordering
Story Bubbles on Mobile
Measuring Story Bubble Impact
Wrapping Up
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Setting Up UGC Video Sections
Story bubbles, video carousels, and shoppable video — when to use each format.
Getting StartedSetting Up Your First Review Section
Choose a layout type, configure settings, and publish review sections to your product pages.
OptimizationReview Display Best Practices
How many reviews to show, which layout for which product type, and mobile considerations.
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